Discover The Power of Glacial Clay with NENA Skincare

Glacial oceanic clay contains over 60 marine minerals and an array of skin-nourishing benefits. The clay, found only in the northern coast of British Columbia, Canada is incredibly unique. NENA skincare is harnessing the power of this amazing ingredient to create clean beauty products unlike any other. As their proprietary ingredient, NENA has developed an entire line based on the power of clay.

NENA is a sustainable, all natural skin care brand based in British Columbia, Canada. Among many other products, their Mineral Eye Cream is a testament to their thoughtful curation of skin care that truly works. Containing 68% glacial oceanic clay, NENA’s Mineral Eye Cream is an amazing example of how their proprietary ingredients have the power to change the face of skin care. We chatted with their founders about what makes their eye cream so special.

What’s the most powerful ingredient in this formula?

Making up 68% of the product, the main ingredient in this formula is the sea silt extract. Sea Silt Extract (glacial mineral water) is a proprietory ingredient made from glacial oceanic clay which is only found in the northern coast of British Columbia. It has over 60 marine minerals and is sourced and made in Canada. As in all NENA products, the formulas are made with pure Glacial Oceanic Clay and/or it derivatives that we harvest, process and manufacture in house following strict standards with full manufacturing transparency.

What else did you add to the formula?

Our Mineral Eye Cream also contains probiotics, green tea, pomegranate and caffeine. Each of these ingredients contributes to the overall anti-aging, tightening and soothing effects of our eye cream. Green Tea is rich in proanthocyanidins which stabilizes collagen and elastin. Pomegranate has a unique antioxidant which provides immediate tightening and lifting benefits. It helps to reduce the appearance of sagging and wrinkles. Caffeine’s vasoconstrictive properties help reduce puffiness reducing blood vessels, increasing circulation and minimizing dark circles under the eyes.

What was your inspiration for the Mineral Eye Cream?

After surveying the NENA community, there was a request for an eye cream. Our Research and Development team studied and sourced a natural complex that aligns with our brand, is clean and vegan. Together we were able to provide amazing results with safe and proven ingredients. The cream can be used by all skin types and is highly effective in reducing tired, baggy eyes and dark circles. It is anti-aging and refreshing.

With 98% naturally derived ingredients, this product is also formulated according to COSMOS (Natural and Organic Certification for Cosmetics) guidelines which ensures that products are genuine organic or natural cosmetics produced to the highest feasible sustainability practices.

What does clean beauty mean to you?

At NENA, clean beauty means that our products are entirely free from harmful ingredients, the formulators are mindful of ingredients and that are ethically sourced. All NENA products are Environmental Working Group (EWG) verified. This means that they are free from EWG's chemicals of concern and the product meets their strictest standards of health.

How should Mineral Eye Cream be used?

This eye cream should be used twice a day for a continuous four weeks to see optimal results.

Gently massage a small amount of eye cream under the eye and around crow's feet until thoroughly absorbed.

NENA is locally produced and mindful about every ingredient that goes into their creations. Their commitment to sustainability and careful selection of natural, active ingredients is consistently impressive. Their Mineral Eye Cream isn’t the only product that harnesses the power of glacial oceanic clay. Their amazing Mineral Toner is another example of super powered natural skincare.

Looking to find more of the most effective and mindfully crafted clean beauty products? We are breaking down the ingredients used in the best clean skin care on the market. Learn about Pevonia’s mission to create skincare for natural radiance.